How to Leave Treatwell Without Losing Your Clients — A Step-by-Step Migration Guide

You've been thinking about it for months. The commissions are eating into your margins, the platform controls your client relationships, and you're tired of paying €35 a month on top of giving Treatwell 35% of every new booking.

But there's one thing holding you back: what happens to your clients if you leave?

The short answer is: nothing bad. Your clients booked with you, not with Treatwell. They'll follow you — as long as you give them a smooth path to do so. This guide walks you through exactly how to make that happen.

What you actually own (and what Treatwell owns)

Before we get to the migration steps, it's worth being clear on one thing:

• Treatwell owns your marketplace listing — your photos, your reviews, your ranking on their platform
• You own your client relationships — the names, phone numbers, and email addresses of people who've been in your chair

Yes, you'll lose your Treatwell reviews when you leave. That stings. But your regulars aren't coming back because of a review profile — they're coming back because of you. And new clients? A professional website with your own testimonials and a Google Business profile will do more for you long-term than a marketplace you're paying 35% to.

Let's look at the numbers before we get to the steps. If you're doing €3,000/month in Treatwell bookings from new clients, you're paying €1,050/month in commissions. That's €12,600 a year. For more detail on the full cost breakdown, read our post: How much does Treatwell really cost?

[calculator competitor=Treatwell]

Step 1: Export your client list

The first thing to do is secure your client data before you cancel anything. Log into your Treatwell Pro dashboard:

1. Go to Clients in the sidebar
2. Click Export (top right)
3. Download the CSV — it contains names, email addresses, and phone numbers

Save this file somewhere safe. This is your client list, and it's yours to keep regardless of what happens next.

A note on GDPR: You can use this data to notify existing clients about your new booking system. This is legitimate interest — they've had an existing relationship with your salon. You're not cold-contacting strangers.

Step 2: Set up your own booking system (takes about 10 minutes)

While you're still live on Treatwell, get your new system ready. There's no reason to rush the cancellation — run both in parallel for a week or two while you migrate.

With DoTheBeauty, you answer 9 questions and get a professional salon website with built-in online booking. The AI generates your copy, applies your branding, and sets up your services. From signup to live booking link: about 10 minutes.

What you get:

• Your own booking page at your own domain (Growth plan and above)
• Online booking 24/7 — no WhatsApp, no calling, no client accounts required
• Automatic confirmation emails to clients
• Full client database you control
• 0% commission on all plans — you keep every euro

Plans start at €19.95/month. See a full comparison on the DoTheBeauty vs Treatwell page.

Step 3: Notify clients via email and SMS

Once your new booking page is live, send a simple message to your client list. You don't need to explain why you're leaving Treatwell — just make it easy for them to find you.

Here's a template that works:

Hi [Name],

We've moved to our own booking system! You can now book directly at [your-website.com] — same team, same services, easier booking.

See you soon,
[Your name]

Send this by email and WhatsApp if you have numbers. For your highest-value clients (regulars who come in monthly), a personal message goes a long way.

Timing tip: Send the notification 5–7 days before you go live on your new system. That gives clients time to see it before their next appointment comes up.

Step 4: Update and redirect your booking link

Anywhere you currently link to your Treatwell profile, replace it with your new booking URL:

• Google Business Profile — update your booking link in the Business Profile Manager
• Instagram bio — replace the Treatwell URL with your new booking page
• Facebook page — update the Book Now button
• Your website (if you have one) — update any booking buttons
• Email signature — add a line with your new booking URL

Google Business Profile is the most important one. Clients who search for you by name will often land on your Google listing first — make sure that booking link goes directly to you, not Treatwell.

Step 5: Cancel your Treatwell subscription

Once your new system is up and clients have received the notification, you're ready to cancel. In Treatwell Pro:

1. Go to Settings → Subscription
2. Click Cancel subscription
3. Follow the cancellation flow — Treatwell may offer retention discounts; whether you take them is up to you

Your listing will remain active until the end of your billing period. After that, it's gone — along with your reviews. That's the one real loss, but for most salons the financial savings make it worthwhile within the first month.

Common fears — answered honestly

Will I lose all my reviews?

Yes, your Treatwell reviews disappear when you leave the platform. But you can ask happy clients to leave reviews on Google instead — and Google reviews have far more visibility and trust than any marketplace profile. Start collecting them now, before you cancel.

Will clients be able to find me?

Clients who know you will follow you. Clients who discover you through Google will find your website — especially once you have a proper presence with DoTheBeauty's built-in SEO. The clients you lose are the ones who were purely Treatwell marketplace browsers, and those are exactly the ones you were paying 35% commission for.

Is the technical setup complicated?

The AI website setup takes about 10 minutes. If you can fill out a form, you can set up DoTheBeauty. There's no code, no hosting to manage, no complicated integrations. Your booking link is live the same day.

What if my clients don't switch over?

Most will. Run the two systems in parallel for 2–3 weeks, send a follow-up notification to anyone who hasn't booked through your new system yet, and you'll capture the vast majority. The handful who don't were probably going to lapse anyway.

The migration checklist

• Export client list from Treatwell Pro (CSV)
• Sign up for DoTheBeauty and complete the AI website setup
• Add your services, team, and availability
• Test the booking flow end-to-end
• Write your client notification email and WhatsApp message
• Update Google Business Profile booking link
• Update Instagram, Facebook, and any other social links
• Send client notifications (5–7 days before going live)
• Monitor new bookings for the first 2 weeks
• Cancel Treatwell subscription
• Start collecting Google reviews from happy clients

The bottom line

Leaving Treatwell is less scary than it feels. The clients you've built relationships with will follow you. The commissions you stop paying will cover your new system within days. And you'll finally own your client data, your booking page, and your brand — without sharing 35% of it with a marketplace.

Ready to make the switch? See how DoTheBeauty compares to Treatwell, or start your 7-day free trial and have your booking page live before the end of the day.